Blog - Cyber Longing

Fundamental attribution error

In social psychology, the fundamental attribution error is a type of thinking mistake where people focus too much on a person’s personality when explaining their actions and not enough on the situation around them. For example, someone might say a person is late because they are selfish, instead of because they got stuck in traffic. Even though personality traits are real, this error happens when people misunderstand how much they affect behavior.

April 16, 2026 No Comments

Attribution (psychology)

Attribution is a concept in psychology that explains how people understand the reasons behind events in their lives, whether they are caused by things outside themselves or by their own actions. The models that describe this process are known as Attribution theory. Psychologists began studying attribution in the early 20th century with the work of Fritz Heider, and later research was expanded by Harold Kelley and Bernard Weiner.

April 16, 2026 No Comments

Equity theory

Equity theory is a concept studied in management and social policy to determine if the sharing of resources is fair. Fairness is measured by comparing how much each person contributes (such as effort or time) to how much they receive (such as pay or recognition) in a group or organization. Equity theory is one of the theories about fairness and was first introduced in the 1960s by John Stacey Adams, a psychologist who studied workplace behavior.

April 16, 2026 No Comments

Social penetration theory

The Social Penetration Theory (SPT) explains how people move from less personal, surface-level communication to more personal and close communication as relationships grow. This theory was created in 1973 by psychologists Irwin Altman from the University of Utah and Dalmas Taylor from the University of Delaware. They wanted to understand how relationships between people develop over time.

April 16, 2026 No Comments

Self-disclosure

Self-disclosure is a way of talking in which one person shares information about themselves with another person. This information can describe things or include opinions, and it may involve thoughts, feelings, goals, achievements, fears, dreams, and things a person likes or dislikes. A theory called social penetration suggests that self-disclosure has two parts: breadth and depth.

April 16, 2026 No Comments

The Halo Effect (band)

The Halo Effect is a group from Sweden that plays melodic death metal music. The band was created by musicians who previously performed in the band In Flames. They are currently signed to a record label called Nuclear Blast.

April 16, 2026 No Comments

Matching hypothesis

The matching hypothesis, also called the matching phenomenon, suggests that people are more likely to build and keep long-term relationships with others who are equally likeable, especially in terms of physical appearance. This idea comes from the field of social psychology and was first introduced in 1966 by American social psychologist Elaine Hatfield and her team. Couples with different levels of physical attractiveness may stay together if they share other qualities, such as wealth or social status.

April 16, 2026 No Comments

Mere-exposure effect

The mere-exposure effect is a psychological idea that explains how people often start to like or dislike things simply because they are familiar with them. In social psychology, this idea is sometimes called the familiarity principle. Studies have shown this effect works with many different things, such as words, Chinese characters, paintings, pictures of faces, geometric shapes, and sounds.

April 16, 2026 No Comments

Mere-exposure effect

The mere-exposure effect is a psychological idea that explains how people often begin to like or dislike things simply because they are familiar with them. In social psychology, this idea is sometimes called the familiarity principle. This effect has been shown to work with many different types of things, such as words, Chinese characters, paintings, pictures of faces, shapes, and sounds.

April 16, 2026 No Comments